On Tuesday’s giant slalom U.S. Alpine Championships race, Paula Moltzan skied away with the win.

“This Is my first ever national giant slalom title so it’s fun and I am happy to be here,” said Moltzan.  “It is a nice feeling to be done I am ready for the summer and it’s so nice to be here in Sun Valley. I think they did the best they could with the conditions and recent snow here, so it has overall been a good few races.”

The 2023 Toyota U.S. Alpine Championships presented by Stifel giant slalom race was met with clear blue skies, sunshine, and fast skiers that charged down the course. The courses were difficult, with shorter distance between the gates, making for a technical race.

“It was super tight and turny and got bumpy so I think we are all pretty tired, it was a battle the whole way down,” said second place finisher, Tricia Mangan.

After run one the NorAm Overall winner, Mary Bocock, was sitting in first place by just under half a second. Moltzan in second, and Lauren Macuga in third. But, come run two, the top three got shook up. Mangan secured a very fast second run bumping her all the way to second place in the race, and Australian and NCAA racer for the University of Utah, Katie Parker, took third place.

“This is my first giant slalom finish of the year so it is awesome to do it here,” said Mangan.

U.S. nationals has one more day in Sun Valley, it will end on Wednesday with the men’s giant slalom.

RESULTS

Women's giant slalom

Nine awards were handed out at the Toyota U.S. Alpine Championships presented by Stifel up in Sun Valley, Idaho—newly dubbed the Stifel Alpine Awards. The categories spanned from best comeback, most improved, rookie of the year, and staff member of the year.

As part of the newly imagined awards, the Stifel U.S. Alpine Ski Team athletes voted on the categories and the winners received a $3,000 check. In previous years, athletes did not vote on the categories, and the awards were given out at U.S. Ski & Snowboard Congress.

“Each person that received this award has a tremendous story in the sport, whether it is a comeback, a success story, or just being an overall valuable member of the team,” said U.S. Ski & Snowboard Chief of Sport Anouk Patty.

Many of the winners did not know about these awards and it was a welcome surprise, announced on Sunday in Sun Valley. 

STIFEL ALPINE AWARDS WINNERS:

Best Comeback (Men): Sam DuPratt
DuPratt had made a very impressive comeback from injury after breaking both of his legs in Val Gardena, Italy, in 2020. He recently won the NorAm super-G title, earning a spot back on the World Cup circuit.

Best Comeback (Women): Nina O’Brien
O’Brien had a horrific crash at the Beijing Olympics where she broke her leg. Her comeback from injury has been nothing short of impressive. O’Brien’s noteworthy results spanned from a World Championships gold medal in the team event to qualifying for World Cup finals in giant slalom. 

Rookie of the Year (Men): Finnigan Donley, Sun Valley Ski Education Foundation 
Donley was voted in as rookie of the year for his impressive results at U18 Nationals, where he won the super-G and was second in the downhill. 

Rookie of the Year (Women): Elisabeth Bocock
Bocock joined the Stifel U.S. Alpine Ski Team for her first season this year and showed that she is a force on the slopes. She secured multiple top-five NorAm results and two podiums.

Most Improved (Men): Jett Seymour 
Seymour has always shown skill and speed in slalom, but this year he demonstrated it on the World Cup stage. Seymour went from bib 59 to seventh place in Chamonix, France, as well as a Europa Cup slalom win and podium to his name. Seymour also won the 2023 Toyota U.S. Alpine Championships slalom title. 

Most Improved (Women): Bella Wright
Wright qualified for her first World Cup Finals, where she secured her best result of the season—a seventh place finish. Wright has also been just shy of the top 10 in multiple World Cup downhills this season. 

Athlete of the Year (Men): Travis Ganong
Ganong made the goal to podium at the Kitzbuehel downhill during the summer, and he achieved it, earning a third place at the famous track. Ganong retired at the end of this season after spending 17 seasons with the Stifel U.S. Alpine Ski Team. 

Athlete of the Year (Women): Mikaela Shiffrin
Shiffrin became the greatest alpine skier of all time this season, with 88 World Cup wins to her name. She surpassed numerous records this year, including most World Cup wins by a female, most wins overall, most podium finishes by a female and more. Shiffrin secured the overall globe, slalom globe and giant slalom globe this season. 

Staff Member of the Year: Aaron Strubel, Team Manager
Strubel is a pivotal member of the Stifel U.S. Alpine Ski Team staff. Strubel ensures that the team, staff and athletes are where they need to be, organizing lodging, airfare, uniforms and so much more. Everyone on the team is grateful for his hard work and dedication.

On day two of the Toyota U.S. Alpine Championships presented by Stifel, Jett Seymour and Lila Lapanja took home the slalom titles.

The day began with snow, making for a soft surface underfoot for the athletes. Many of the men describing the conditions to be difficult as more racers took on the track. Regardless, the top racers put their best skiing forward to claim the coveted national title.

“It’s nice to cap off a hectic year in Europe with some unbelievable highs and lows with a win here,” said Seymour.  “Skiing was good today I turned it on and I am happy with it.”

Stifel U.S. Alpine Ski Team athletes Luke Winters and Jay Poulter were second and third with Garret Driller just off the podium by 0.01 seconds. Both Winters and Poulter proud of their skiing and happy to walk away with a medal.

“It’s all fun here, I tried to win but Jett is skiing well so I was not quite close enough first run,” said Winters. “I am super stoked and excited to lay down two good runs, my skiing was good and run two I was pretty dialed and it was good,” said Poulter.

This marks the end of the slalom season for the majority of the Stifle U.S. Alpine Ski Team, a few skiers plan to take on spring series near their home resorts too.

On the women’s side, long time slalom force Lila Lapanja took home her first national title, a goal that she has had since her first nationals back in 2011.

“I have wanted this since I have been racing U.S. Nationals, here we are 12 years later,” said Lapanja. “I think we are all tired at this point in the year so I knew I had to focus on some good technical skiing and that would carry me to the finish.”

Stifel U.S. Ski Team athlete Dasha Romanov took home second place on her home hill, a big win for the young skier.

“This is so unexpected, and I am so happy to put such a great day together, this was the last slalom race of the year so I am happy to go out with a bang,” said Romanov. “I am really happy with the progress I have made coming back from injury so really happy to finish it up here.”

Third place went to Norwegian and NCAA athlete Kristiane Bekkestad.

The men and women will now move to the final races, giant slalom, on Tuesday and Wednesday.

RESULTS

Men's slalom

Women's slalom

The U.S. National Ski & Snowboard Hall of Fame inducted 18 members from the 2021 and 2022 class, along with one member from 2018 on March 25, 2023 in Big Sky, Montana. Included among the members was Olympic champion Bode Miller, the late Gary Black Jr, who founded Ski Racing magazine, the first American to win an Olympic snowboard medal Shannon Dunn-Downing and famed alpine coach Phil McNichol.

Over 600 people attended the ceremonies and celebrations over the weekend, which featured industry parties, skiing, fashion shows, lectures and more.  

The Hall of Fame process includes more than 400 industry advocates, and the organization announces each class in September. The March event is a celebration that changes locations around the country each year. The 2023 U.S. National Ski & Snowboard Hall of Fame induction ceremony is scheduled to be in U.S. Ski & Snowboard’s hometown of Park City, Utah in March 2024.

All inductees are listed below, courtesy of the U.S. National Ski & Snowboard Hall of Fame.

CLASS OF 2018

Bode Miller (Franconia, NH)
The most successful male alpine skier in U.S. history, Bode Miller’s resume includes six Olympic medals (including one gold) and five World Championship medals (including four golds), 33 World Cup wins, 79 podiums and two World Cup overall globes. Miller has reached his goal of “skiing as fast as the natural universe will allow.” After retiring in 2017, Miller has launched multiple ski companies and lives in Montana with his wife and children.

CLASS OF 2021

Sven Coomer (Sydney, Australia)
Often regarded as the most prolific and influential boot designer of the modern era, Sven Coomer perfected the work of the plastic pioneers who preceded him. Coomer first made plastic boots perform better with comfort, then established timeless design standards. His achievements include a two-piece, four-buckle overlap design that won hundreds of World Cup events and is still in vogue today, as well as the three-piece cabriolet popular from downhill tracks to terrain parks.

Hermann Kress Dupré (Seven Springs, Pennsylvania)
The son of Bavarian immigrants, Hermann Kress Dupré built Seven Springs into a powerhouse resort and blanketed the world’s slopes with his innovative HKD snowmaking technology, which is in play at an estimated 750 resorts around the world.

John Eaves (Calgary, Alberta)
Multi-talented John ‘Eaveman’ Eaves elevated freestyle skiing, winning 42 titles across all events, then soared as a Bond stuntman, a Bogner star, filmmaker, musician and coach. As one of the most iconic competitors and ski film stars in history, he stunt doubled for Roger Moore’s James Bond in “A View To A Kill” and starred in the Bogner film “Fire and Ice” that helped to attract thousands to the story in America. He is best known as a “godfather of aerials."

Renie & David Gorsuch (Vail, Colorado)
Any skier or rider who has visited the flagship Gorsuch store in the Clocktower building in Vail—or has received the Gorsuch catalog in the mail—or knows this iconic lifestyle retailer offers an experience like no other. Together, Renie and David Gorsuch created a unique style, Vail-based, family-run retail empire founded on mountain elegance. 

Peter Graves (Putney, Vermont)
The man behind the voice: Peter Graves has delivered insight, drama and color on many of the world’s biggest stages in skiing since 1977. Through more than four decades and hundreds of Olympic, World Cup and World Championships events, Peter Graves inimitable voice has become synonymous with skiing.

Mike Hattrup (Ketchum, Idaho)
Mike Hattrup was named to the U.S. Freestyle Ski Team moguls team in 1987. Afterward, Mike skied in numerous ski films, including one of his generation's most important ski movies: Greg Stump’s “Blizzard of AAHHH’s.” Hattrup also helped to develop products from skis and apparel to skins, packs, shovels and probes that allowed a broad swatch of skiers to experience the thrill of big mountains and the backcountry.

Jan Reynolds (Stowe, Vermont)
Crisscrossing the globe to shatter the Glass Summit on record-setting ski adventures, Jan Reynolds now chronicles indigenous cultures as an award-winning photographer and author. Reynolds earned widespread acclaim for fast, light, record-setting high-altitude adventures around the globe, for helping spark the first backcountry explosion on edged cross-country skis and for pioneering corporate sponsorship as the first athlete to be signed by The North Face as a professional skier.

Alan Schoenberger (Park City, Utah)
Mixing skis, dance and technique, Alan Schoenberger defined ski ballet as a World Champion, then innovated indoors for four-plus decades as an unrivaled performer, educator and coach. In 2013, Schoenberger was inducted into the Intermountain Ski Hall of Fame. He was the first person, since his idol Alf Engen, to qualify in four of the five categories: as a Ski Pioneer, Ski Sport Innovator, Competitive Skier and Inspirational Skier.

CLASS OF 2022

Gwen Allard (Mendon, Vermont)
A pioneering snow sports educator, Gwen Allard spent a half century focusing on helping others learn how to ski with a particular focus on adaptive. She was one of the first to embrace adaptive education and went on to become a well-respected leader within PSIAA/AASI for her innovative teaching methodology and the ability to effectively communicate it to students and to rally the entire ski industry. She was a key player in the overall recognition of Adaptive as a major discipline.

Tina Basich (Nevada City, California)
A pioneer in slopestyle and big air snowboarding before it was in the Olympics, Tina Basich won X Games and US Open titles, and is acclaimed for leading her sport to the higher levels with public-facing events like Boarding for Breast Cancer, a nonprofit she cofounded with Shannon Dunn. As the first woman to successfully perform a 720 in a competition, she was also a driving force in the creation of women’s-specific snowboards and apparel.

Gary Black (Sun Valley, Idaho)
A lifelong adventurer and newspaperman, Gary Black Jr.’s stewardship of Ski Racing International magazine for over three decades played a pivotal role in the growth of the sport—gaining global respect for his insightful sport coverage and the active role he played with the International Ski Federation. Black was a man of many talents: storyteller, outdoorsman, backpacker, passionate expert skier and top-notch journalist. Black passed away on February 25, 2017.

Shannon Dunn-Downing (Steamboat Springs, CO)
A dominant force in the early days of snowboard competition, Shannon Dunn-Downing won an ISF World Championship title, back-to-back US Open crowns and gold at the first X Games. She was the first American to win an Olympic snowboard medal in the 1998 Olympic Games in Nagano, Japan. She co-founded the nonprofit Boarding for Breast Cancer with Tina Basich, as well as developed one of the first snowboards designed specifically for women: the Shannon Dunn Pro Model.

Alan “Rusty” Gregory (Mammoth Lakes, California)
A passionate skier growing up in Southern California, Gregory left an NFL career to work at Mammoth Mountain, moving up from a lift worker to ultimately become CEO and an owner. He went on to head up Alterra Mountain Company and played a pivotal role in its early growth and development of the Ikon pass. He was a long-standing board member of the National Ski Areas Association and continues to serve as a trustee of U.S. Ski & Snowboard. He is also on the currently the chair of the Yosemite Conservancy.

Terry Kidwell (Tahoma, California)
Terry Kidwell, a legendary snowboard athlete dubbed the father of freestyle snowboarding, dominated competition before his sport made its Olympic debut, winning four halfpipe and three overall World Championship titles. It is due to many of his own pioneering efforts that the necessary elements of freestyle snowboard competition were created. A photo Tom Sims took during a film session of Terry flying off Soda Spring’s Wine Rock is still the most published photo in snowboard history.

Kent Kreitler (Sun Valley, Idaho)
A pioneer in the progression of his sport, Kent Kreitler is known as one of the most influential athletes in the early days of freeskiing. He was both a successful competitor and a big mountain filmer with over 100 first descents to his credit. He holds multiple freeskiing titles between 1993 and 2000, including X Games, national and world titles, slopestyle titles and prestigious judged awards on film performances. Recently Kreitler was the first inductee into the Teton Gravity Research Hall of Fame.

Phil McNichol (Revelstoke, British Columbia)
A dynamic ski coach, Phil McNichol led the U.S. Ski Team men’s alpine team during one of its most successful period in history, helping boost athletes like Bode Miller, Daron Rahlves, Ted Ligety and others to success on the World Cup, World Championships and Olympics. In his tenure, seven different athletes gained podium or medal finishes, with the men’s team twice finishing second in the Nations Cup standings. McNichol is the creator of the Alpine Rockfest event, going on its fifth year.

CJ Mueller (Breckenridge, Colorado)
One of the dominant Americans in the pioneering days of speed skiing, CJ "Crazy John" Mueller was the first man internationally to eclipse 130 mph on skis and held three world records, won three events and was a top 10 finisher in his sport’s Olympic demonstration event. He capped off his career with a top speed of 137 mph and evolved speed skiing into the competition it is today.

On day one of the Toyota U.S. Alpine Championships presented by Stifel, Kyle Negomir and Tricia Mangan took home the national super-G titles in Sun Valley, Idaho.

After a day of stormy snow weather, course workers went out on the hill bright and early to make sure a race happened under the beautiful blue skies and sunshine Sunday. The men ran first and Kyle Negomir, who ran second, smoked it down to win the race.

“I think it was super challenging day for everyone so I am fortunate to make it down with as few mistakes as possible,” said Negomir. “it's just fun coming to Nationals where everyone's together again for the first time, all the younger guys all the way to World Cup guys on the team. Everyone's together and racing, and it's a beautiful day to do it.”

This is Negomir’s first national title, a big accomplishment for the skier returning from big injuries. He has had a successful World Cup season as an up and coming speed skier.  In second place was fellow teammate Erik Arvidsson and in third was Isaiah Nelson.

On the women’s side, World Cup skier Tricia Mangan took home the win on a tricky and bumpy course.  Right behind Mangan was Stifel U.S. Alpine Ski Team athlete Keely Cashman, and in third was Liv Moritz.

“The whole way down I just tried to keep going hard because I was feeling very tired,” said Mangan. “I've been on the podium at Sun Valley, but I've never won a national title so that’s awesome.”

Keely Cashman took second place in the super-G, just a few tenths behind Mangan.

“It's a tough super-G hill. It's set like a GS. It's super grindy,” said Cashman.

This also marks the end of the speed season for most of the team athletes. “I think I set some goals early in the season that I did not reach. And I think goals are fluid, and they change as you go,” said Cashman.

Monday is men’s and women’s slalom on the Sun Valley track.

RESULTS:

Men's super-G

Women's super-G

U.S. Ski & Snowboard, the National Governing Body of skiing and snowboarding, today announced United Airlines as its Official Airline Partner through 2027. United will now safely transport the team around the globe to train and compete on the biggest stages, while also supporting U.S. Ski & Snowboard’s women empowerment and climate initiatives. 

“We could not be more excited to partner with United,” said Sophie Goldschmidt, President and CEO of U.S. Ski & Snowboard. “Airline travel is key to the success of our athletes and without it, we would not have the opportunity to compete at the highest levels around the world. United is already a key asset to our team and we are thrilled to establish a strong relationship as our athletes continue to make history.” 

The foundation of the partnership between U.S. Ski & Snowboard and United lies in supporting the athletes through travel credits, status and baggage benefits related to training and traveling. United will also support U.S. Ski & Snowboard through key World Cup events held in the United States.

In addition to travel benefits, United will support U.S. Ski & Snowboard’s women’s empowerment programming like the HERoic initiative, which was unveiled earlier this season as a movement celebrating and empowering women in skiing and snowboarding, while investing in their future success. United will also serve as the presenting and associate partner of multiple World Cup events throughout the 2023-24 season.  

“We are proud to launch this new relationship with U.S. Ski & Snowboard, and cheer on these athletes as they chase their dreams,” said Doreen Burse, United’s Senior Vice President of Worldwide Sales. “United and U.S. Ski & Snowboard share many common values, which spectators and travelers will take notice of as we activate this strategically important partnership together in the years ahead.”

United offers more flights to more ski destinations than any other airline, and this collaboration adds U.S. Ski & Snowboard to the impressive roster of United’s sports partnerships.

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About U.S. Ski & Snowboard
U.S. Ski & Snowboard is the Olympic National Governing Body (NGB) of ski and snowboard sports in the USA, based in Park City, Utah. Tracing its roots directly back to 1905, the organization represents nearly 200 elite skiers and snowboarders in 2021, competing in seven teams; alpine, cross country, freeski, freestyle, snowboard, nordic combined and ski jumping. In addition to the elite teams, U.S. Ski & Snowboard also provides leadership and direction for tens of thousands of young skiers and snowboarders across the USA, encouraging and supporting them in achieving excellence. By empowering national teams, clubs, coaches, parents, officials, volunteers and fans, U.S. Ski & Snowboard is committed to the progression of its sports, athlete success and the value of team. For more information, visit www.usskiandsnowboard.org 

About United
United's shared purpose is "Connecting People. Uniting the World." From our U.S. hubs in Chicago, Denver, Houston, Los Angeles, New York/Newark, San Francisco and Washington, D.C., United operates the most comprehensive global route network among North American carriers. United is bringing back our customers' favorite destinations and adding new ones on its way to becoming the world's best airline. For more about how to join the United team, please visit www.united.com/careers and more information about the company is at www.united.com. United Airlines Holdings, Inc., the parent company of United Airlines, Inc., is traded on the Nasdaq under the symbol "UAL".

Seven U.S. athletes took home NorAm titles this past week in Whistler, Canada. The titles are given to the athletes that score the most overall NorAm Cup points in the respective disciplines and the overall title for all disciplines.

On the men’s side, Stifel U.S. Alpine Ski Team athlete Isaiah Nelson took home the NorAm overall title. He was close to the slalom and giant slalom titles as well in second place.

“Looking back on the season, I am happy with the adjustment we made as a team,” said Nelson. “Initially, we had not planned to do the NorAm tour, but after a difficult December, we realized that the NorAms were a good place to continue our development while setting myself up for next year.”

For men’s speed events, Erik Arvidsson, Kyle Negomir and Sam Morse of the Stifel U.S. Alpine Ski Team swept the men’s overall downhill NorAm podium.

“It was super fun to finish off the downhill season up here in Whistler with so many good skiers and friends,” said Negomir. “Erik and Sam have both been skiing great all year and we’ve spent a ton of time together, so it was super fun to battle it out in the last race with them.”

Sam DuPratt continued his impressive comeback from serious injury by securing the men’s super-G NorAm title, and a World Cup spot along with it.

“It is a huge weight off my chest,” said DuPratt.  “A lot of days felt like I was wasting my time trying to get back to this sport, so getting a World Cup spot for next year makes it feel all very worth it. I'm thankful to everyone that helped me get there.”

The Stifel U.S. Alpine Ski Team women equally had a tremendous season. Mary Bocock won the NorAm overall title in a very tight race. Bocock also secured the super-G title. In the women’s downhill rankings, Tricia Mangan took home the overall win with Lauren Macuga close behind in second.

“I came here to get the World Cup spot and ended up with it,” said Macuga. “It is so nice to know I have that for next year and we will be able to start more Americans in the beginning to earn even more spots.”

In women’s slalom, Allie Resnick won the overall slalom and Zoe Zimmerman took second.

“This season went really well; I am super happy with my consistency in slalom this year,” said Resnick. “I had a goal of winning this title while also taking classes and competing for Dartmouth. I am super happy that I was able to accomplish it.”

Many of the Stifel U.S. Alpine Ski Team athletes will now head to Sun Valley, Idaho as they prepare for the final big race of the season, the Toyota U.S. Alpine Championships presented by Stifel, April 2-5.

 Park City, UT, March 29, 2023 – U.S. Ski & Snowboard has formally announced the 12 athletes that have been selected to represent the United States at the 2023 Snowboardcross World Junior Championships, which will take place in San Pellegrino, Italy, March 31 - April 2, 2023. 

The 2023 team is composed of strong, young U.S. athletes who are eager to compete on the international level at the capital of snow sports on the Costabella slope at San Pellegrino Pass. 

“Team USA arrived in San Pelligrino FIS Junior World championships with a full roster of top Junior snowboard cross athletes and some rookies to international competition," said U.S. Snowboard Team Snowboardcross Head Coach Rob Fagen. "All are feeling ready and excited and the mindset going into the competition is, ‘You're braver than you believe, and stronger than you seem.’”

This year, 12 athletes were selected to represent the stars and stripes across the world. Competition will kick off on March 30 with qualifications for both men and women, with finals taking place later in day. Then, on March 31, the teams will band together to compete in the snowboardcross team competition. 

Keep up to date with real-time scoring on the FIS app/website.

2023 Snowboardcross World Junior Championships Athletes

*First Junior World Championships 
club/birthdate

Women

*Bri Schnorrbusch - U.S. Snowboard Team/Gould Academy Competition Program; Maine Mountain Series; 1/30/2006
Madeline Lochte-Bono - International Snowboard Training Center; 1/7/2003
*Sarah Keck - Auburn Ski Club; 5/10/2003
*Virginia Boyd - Steamboat Springs Winter Sports Club; 2007
*Tatum Lightner - Steamboat Springs Winter Sports Club; 2006
Hanna Percy - Team Palisades Tahoe; 2007

Men

Tyler Hamel - Gould Academy Competition Program; 2007
Nathan Pare - Gould Academy Competition Program; 2/1/2005
*Boden Gerry - Carrabassett Valley Academy; Maine Mountain Series, USASA; 2006
*Mason Hamel - Gould Academy Competition Program; 2006
Walker Overstake -  Steamboat Springs Winter Sports Club; 2006
*Blake Broussard - Park City Ski & Snowboard Team; Southeastern Series; N/A

Coaches

Rob Fagan
KC Gandee
Yoshie Yamada.

PARK CITY, Utah (March 29, 2023) – U.S. Ski & Snowboard announced today the expansion of its partnership with Stifel Financial Corp. (NYSE:SF) to become the official Team Naming Partner of all of the ski teams under the U.S. Ski & Snowboard brand. In addition to their title sponsorship of the Stifel U.S. Alpine Ski Team, which was established in October 2022, the global wealth management and investment banking firm will now be the title sponsor of the Stifel U.S. Cross Country Ski Team, Stifel U.S. Freestyle Ski Team and Stifel U.S. Freeski Team.

The naming rights of the Stifel U.S. Ski Team are effective immediately until April 2026. Stifel will also become an associate sponsor of the freeski and snowboard Toyota U.S. Grand Prix at Mammoth and Copper, the cross country Loppet Cup in Minneapolis and the Intermountain Freestyle International at Deer Valley.  Each of these events will fall under the banner of the “Stifel U.S. Ski Series.” 

“We’re thrilled to expand our partnership with Stifel across all of our ski teams,” said President and CEO of U.S. Ski & Snowboard Sophie Goldschmidt. “Stifel has been a fantastic partner of the Stifel U.S. Alpine Ski Team this season, providing opportunities from the developmental level to the World Cup level. As we move forward, Stifel will continue to support the alpine team, and now will also support the freestyle, freeski and cross country teams. Partnerships of this level are crucial to the overall success of our programs and initiatives. We look forward to shaping the future of our ski sports with Stifel on our side.” 

For over 130 years, Stifel has been a firm that recognizes up-and-coming successes, and helps others pursue their own version of success. By lowering financial obstacles for these talented athletes, there will be more possibilities for success on and off the snow. The freestyle, cross country and freeski programs will all be receiving more fiscal support, increasing the budget of each team to be put towards all aspects of the sport, including events, waxing, coaching support, travel and more. Stifel believes this partnership is the epitome of success meeting success.

“I’m so excited to have Stifel come on board and support all of the ski teams under U.S. Ski & Snowboard,” said Jessie Diggins, a three-time Olympic medalist and most decorated American cross country skier in history. “As an athlete on the Stifel U.S. Cross Country Ski Team, the additional funding will be an enormous lift for our sport across all levels—all the way from the development level to the World Cup level. This type of funding is pivotal for the success of our sport on the national and international level.”

“Having Stifel join forces with U.S. Ski and Snowboard in supporting all disciplines is really exciting news!” said Olympic silver medalist moguls skier Jaelin Kauf. “On an international level, Stifel’s support will allow us to have the staff and support we need to continue our success and build for the 2026 Olympics. I am very excited about what’s ahead for our sport and how this can help grow the development level of mogul skiing.”

"It’s super awesome news that Stifel will be jumping on board with all the ski teams," said Olympic gold medalist freeski athlete Alex Hall. "The extra funding will allow athletes to further push themselves and I can’t wait to see what our teams will be able to achieve with the extra support."

“This partnership is very important to us, as we see a lot of parallels between our two organizations. As a firm where ‘success meets success,’ Stifel prides itself on hiring top talent, investing in and developing that talent, and then promoting that talent from within. In many regards, U.S. Ski & Snowboard takes a similar approach to building its roster of world-class athletes, and we couldn’t be more pleased to further align our brand with theirs,” said Stifel Chairman and CEO Ronald J. Kruszewski. “We are very excited to expand our partnership across every ski team and their specific disciplines. We hope our increased support will help these tremendous athletes continue on their path to becoming the best in the world.”

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About Stifel

Stifel Financial Corp. (NYSE: SF) is a financial services holding company headquartered in St. Louis, Missouri, that conducts its banking, securities, and financial services business through several wholly owned subsidiaries. Stifel’s broker-dealer clients are served in the United States through Stifel, Nicolaus & Company, Incorporated, including its Eaton Partners business division; Keefe, Bruyette & Woods, Inc.; Miller Buckfire & Co., LLC; and Stifel Independent Advisors, LLC; and in the United Kingdom and Europe through Stifel Nicolaus Europe Limited. The Company’s broker-dealer affiliates provide securities brokerage, investment banking, trading, investment advisory, and related financial services to individual investors, professional money managers, businesses, and municipalities. Stifel Bank and Stifel Bank & Trust offer a full range of consumer and commercial lending solutions. Stifel Trust Company, N.A. and Stifel Trust Company Delaware, N.A. offer trust and related services. To learn more about Stifel, please visit the Company’s website at www.stifel.com.

About U.S. Ski & Snowboard

U.S. Ski & Snowboard is the Olympic National Governing Body (NGB) of ski and snowboard sports in the USA, based in Park City, Utah. Tracing its roots directly back to 1905, the organization represents nearly 200 elite skiers and snowboarders in 2022, competing in seven teams; alpine, cross country, freeski, freestyle, snowboard, nordic combined, and ski jumping. In addition to the fully-funded elite teams, U.S. Ski & Snowboard also provides leadership and direction for tens of thousands of young skiers and snowboarders across the USA, encouraging and supporting them in achieving excellence. By empowering national teams, clubs, coaches, parents, officials, volunteers, and fans, U.S. Ski & Snowboard is committed to the progression of its sports, athlete success, and the value of team. For more information, visit www.usskiandsnowboard.org.

FOR MORE INFORMATION CONTACT:

U.S. Ski & Snowboard
Courtney Harkins
Director, Marketing & Communications
courtney.harkins@usskiandsnowboard.org

Stifel

Neil Shapiro
Head of Corporate Communications
shapiron@stifel.com 

MARCH 28, 2023 (PARK CITY, UT) – U.S. Ski & Snowboard and its official mobility partner Toyota have announced that U.S. Ski & Snowboard’s fleet of cars is now entirely hybrid. 

“U.S. Ski & Snowboard is committed to taking actionable steps forward to ensure that our teams have a future in winter sports,” said Sophie Goldschmidt, President and CEO of U.S. Ski & Snowboard. “Switching to hybrid vehicles for our entire organization is an important step in the right direction. Toyota is an invaluable partner to us, and we thank them for helping us make this important move toward sustainability.”

U.S. Ski & Snowboard athletes and teams are often on the move, transporting athletes and gear around the world. Toyota’s hybrid vehicles will not only reduce the cost of fuel for the organization, but also decrease the amount of emissions released and benefit the environment that these sports so depend on to compete.

As a leading mobility company in the sustainability movement, Toyota pioneered electrified vehicles and has placed more than 22 million electrified models on the road, more than all other automakers combined. Toyota plans to have an electrified option available for every model globally before the next Olympic Winter Games in 2026.

“I want to first thank Toyota for being such a great partner to work with through the years,” said Tom Horrocks, Director, Commercial Partnerships at U.S. Ski & Snowboard. “We would also like to thank Mark Miller Toyota in Salt Lake City, Utah for being an outstanding dealership to work with. The hub of where our athletes live and train in Park City is just 25 miles east of Mark Miller, making this not only a smooth transition, but Mark Miller’s service department keep our Toyota fleet running smooth.”

In addition to the Toyota fleet, Toyota supports the patch program on the alpine, cross country and freestyle team’s Kappa uniforms, and is the title sponsor of the freeski and snowboard Toyota U.S. Grand Prix series, as well as the Toyota U.S. Alpine Championships presented by Stifel and Toyota U.S. Freestyle Championships. Through U.S. Ski & Snowboard’s Toyota Athelte Ambassador Program, 16 athletes representing all teams, are either driving Toyota hybrid vehicles, or are in the process of moving into a Toyota hybrid vehicle.

U.S. Ski & Snowboard made the full switch to hybrid models in March and 10 new Toyota vehicles, including RAV4s, Highlanders, Siennas and Tundras will transport staff, coaches and the world’s best athletes around the United States to compete in various winter sports, by helping them arrive safely and efficiently.