Outside Expands Ski and Snowboard TV Coverage to Include International FIS World Cups
New on-demand offering adds to the portfolio of North American races
currently streaming live on Outside Watch.
Park City, UT and Boulder, CO (Feb. 1, 2024) – Outside and InFront officially announced a new agreement expanding the availability of international FIS World Cup events for ski and snowboard fans on Outside Watch.
Already the exclusive home of all World Cups that take place in the United States, Outside Watch will now host international World Cup events (besides Austria) on its on-demand platform following the live event, giving fans in the United States the opportunity to watch the action in their own time. All international events from Jan. 1, 2024, onwards will be available on the Outside Watch website, which is accessible with an Outside+ subscription.
"This partnership further enhances the accessibility of our international World Cups for our fans in the United States, creating a single destination where they can watch this season’s competitions,” said Sophie Goldschmidt, President and CEO of U.S. Ski & Snowboard. "This new agreement reflects a shared commitment to enhancing the viewer experience and bringing the excitement of international ski and snowboard World Cups into our homes in an easier way.”
Outside will continue to live-stream all domestic World Cup events and provide on-demand access for replays of these events immediately following the conclusion of races. “We’re pleased to partner with InFront to make the full range of iconic international competitions available to the Outside audience,” said Robin Thurston, CEO of Outside. “There’s no longer a need to shuffle between different TV platforms to view the performances of Mikaela Shiffrin and other medal favorites.”
Domestic events will also be on NBC platforms (NBC, CNBC and/or Peacock). International events (outside of Austria) will continue to be streamed live and hosted on demand on skiandsnowboard.live. Austrian events can be streamed on Peacock. Keep up with the TV listings by sport in the links below.
For detailed how-to-watch listings for each World Cup per sport, click the links below.
Alpine
Cross Country
Freestyle
Freeski
Snowboard
###
ABOUT U.S. SKI & SNOWBOARD
U.S. Ski & Snowboard is the Olympic and Paralympic National Governing Body (NGB) of ski and snowboard sports in the USA, based in Park City, Utah. Tracing its roots directly back to 1905, the organization represents nearly 200 elite skiers and snowboarders competing on 10 teams: alpine, cross country, freestyle moguls, freestyle aerials, snowboard, freeski, nordic combined, ski jumping, Para alpine and Para snowboard. In addition to the elite teams, U.S. Ski & Snowboard also provides leadership and direction for tens of thousands of young skiers and snowboarders across the USA, encouraging and supporting them in achieving excellence. By empowering national teams, clubs, coaches, parents, officials, volunteers and fans, U.S. Ski & Snowboard is committed to the progression of its sports, athlete success and the value of team. For more information, visit www.usskiandsnowboard.org.
ABOUT OUTSIDE
Outside Interactive, Inc. is the premier destination for outdoor inspiration, activation, and reward. Each month, Outside reaches 80 million of the most active consumers in the world across its network of 25 media, digital, and technology platforms, creating an experience for both longtime adventurers and those just getting started. Outside’s mission is to get everyone outdoors, experiencing healthy, connected, and fulfilling lives. Outside’s membership offering, Outside+, bundles best-in-class storytelling, videos, gear reviews, mapping apps, online courses, discounted event access, magazines, and more. Learn more at OutsideOnline.com.
Contact: PR@outsideinc.com