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U.S. Ski & Snowboard Announces Changes to Alpine Development Program

By U.S. Ski & Snowboard
February, 26 2025
gate
A gate stands atop Copper Mountain. (U.S. Ski & Snowboard)

PARK CITY, Utah (Feb. 27, 2025) - U.S. Ski & Snowboard announced changes to its Alpine Development program effective in the 2025-26 season. The new model seeks to enhance competitive performance at all levels through more regional programming, which will better prepare more athletes for success on the World Cup. 

U.S. Ski & Snowboard will take a broad approach with youth development opportunities to inspire and educate the younger generation. This program will focus on developing junior athletes who typically specialize in one discipline to excelling in multiple disciplines, designed to build more athletes toward elite rankings and eventually become contenders on the World Cup. 

As athletes rise in talent, U.S. Ski & Snowboard will provide focused FIS performance opportunities for those identified as elite performers. In addition, named Regional Development Teams consisting of the best 14-21 years old in the country will have regional, national and international training and racing opportunities. Having removed the D Team in October from the criteria, these Regional Development Teams serve to support elite development athletes seeking to ultimately make the Stifel U.S. Ski Team. The key to the new approach is flexibility, allowing entry points at various ages and levels at any time based on recent results. 

Key points of the new development strategy:

  • Focused National Team: Naming elite athletes who achieve podium results at Stifel Success NorAm Series, Europa Cups and World Cups.
  • Performance-Based Regional Development Teams: Top-performing development athletes will be named by region. 
  • Expanded Regional Programming: Offering regional, national and international training and racing opportunities to the top athletes of each region. 
  • Robust Regional Coaching: Each region will have a dedicated men's and women’s Regional Development Team coach, two of whom will serve as national development coaches to ensure collaboration between other regional teams and up into the national team.
  • Flexible Athlete Pathways: Athletes will be invited into regional programming based on recent performance at various levels and ages throughout the year. 
  • Emphasis on Fitness: Strength and conditioning support from U.S. Ski & Snowboard’s High Performance team.
  • Sports Medicine Support: Assistance for injured Regional Team athletes, including return-to-snow programs.
  • Pathway to the National Team: High-performing athletes will be elevated to the Stifel U.S. Ski Team.
  • Support for Collegiate Skiing: College athletes will receive supplemental elite level training within their respective regions.
  • Elite Training Venues: U.S. Ski & Snowboard will leverage its position to secure top-tier training locations.
  • Cost Reduction for Top Athletes: Financial support will be provided to high-performing athletes.
  • U.S. Ski & Snowboard Regional Rebranding: A stronger and more unified identity for U.S. Ski & Snowboard’s regional programs.

The criteria for the Regional Teams has been posted here and the general programming for each respective age group (U16, U18, U22) can be found here.

QUOTES
“We are very excited about these changes and want to say thank you to the club and program leaders who have provided valuable insight and feedback as we’ve developed this program. We will continue to seek to improve and fine-tune our efforts and always welcome feedback. Together, as a nation, we can provide best-in-class ski racing experiences and opportunities for the champions of tomorrow.”
-Chip Knight, Alpine Development Director, U.S. Ski & Snowboard 

“To be successful on the World Cup, we needed to re-look at our Development program. By injecting coaches and capital into the regions and providing performance-focused programming for the top development athletes, we will yield a denser pool of multi-disciplinary athletes making it to the top.”

-Anouk Patty, Chief of Sport, U.S. Ski & Snowboard

Shiffrin Makes History: Reaches 100th World Cup Win in Sestriere

By U.S. Ski & Snowboard
February, 23 2025
Mikaela Shiffrin
Mikaela Shiffrin races to her 100th World Cup win in Sestriere. (Getty Images)

Sestriere, ITA (Feb. 23, 2025)— Stifel U.S. Ski Team’s Mikaela Shiffrin, the most decorated alpine skier of all time, achieved another historic milestone on Sunday, Feb. 23, 2025—winning her 100th World Cup in Sestriere, Italy. Achieving this feat just two and a half months after she was injured and on the heels of yet another gold medal from the Saalbach World Championships, Shiffrin further solidified her legacy as one of the greatest athletes of all time. 

Shiffrin’s 100th historic win in Sestriere was her second World Cup slalom race back after a violent crash at the Stifel Killington Cup in November. En route to what would have been her 100th victory in Vermont, Shiffrin caught an edge and fell just above the finish line, resulting in a seven-centimeter puncture wound in her abdomen that tore into her external and internal oblique muscles. Rising above the lingering mental and physical trauma, Shiffrin didn’t miss a beat to secure her 100th World Cup win in Italy—once again resetting the sport.

Shiffrin has been building upon her success since she claimed her first World Cup win at just 16 years old in the 2012 Åre World Cup in slalom. Now aged 29, Shiffrin’s list of accolades has surpassed all expectations as she redefines the standard of greatness in her sport time and time again. 

In March 2023, her 87th World Cup victory overtook Sweden’s Ingemar Stenmark’s World Cup win record set in 1986, making her the winningest alpine skier in history. She is the only skier to win in each of the World Cup’s six disciplines – slalom (63), giant slalom (22), super-G (5), downhill (4), combined (1) and parallel (5). She has won 16 Crystal Globes, five of which are overalls, alpine’s most esteemed achievement. She has also earned three Olympic medals (two gold) and 15 World Championship medals (eight gold) – tied for the most in ski racing history. Statistically, Shiffrin wins 36% of the races she starts and podiums in 56%. Outside of competition, Shiffrin was listed as one of TIME 100’s Most Influential People in 2023, the same year she was awarded an ESPY for “Best Athlete - Women’s Sports.” 

“Mikaela Shiffrin is truly one of a kind,” said Sophie Goldschmidt, President and CEO of U.S. Ski & Snowboard. “Not only does she reset record after record within her sport, but she does it with a sense of humility and grace. We are so lucky to have watched the greatest of all time make this centennial mark on the sport, further etching her name in history books.” 

In celebration of her milestone 100th World Cup victory, Shiffrin has partnered with Share Winter Foundation to raise $100,000 in support of its learn-to-ski and snowboard programs, which offers access to youth historically denied access to snowsports. 

“I know that not everyone is blessed with the good fortune I have come across; in fact, very few are, and over the years, the lack of accessibility for a diverse group of people in winter sports has funneled us into a very not diverse community,” reflected Shiffrin. “I see this 100 victory conversation as an opportunity to bring more eyes and, ideally, more passion to the sport. It’s incredible, of course, but I’d like to turn the spotlight to something bigger than me.” 

“Helping Share Winter bring more kids to the mountain is really meaningful. It’s far bigger than me winning 100 races. This will make that 100th victory one of the most meaningful to me,” said Shiffrin.

Constance Beverley, CEO of Share Winter Foundation, highlights the significance of this moment Shiffrin is marking in history as much more than a milestone and an opportunity to celebrate skiing and pay it forward for the next generation. “The willingness to take this moment and transform it into a movement, to share this win in an effort to create opportunity, that’s what makes Mikaela Shiffrin the greatest of all time,” reflected Beverley. “It’s not the win that makes her the best; it’s her understanding of what the win could mean—a chance to reset what’s possible for everyone in our sport.” 

Shiffrin looks forward to building upon her athletic and philanthropic legacy throughout the remainder of the 2024-25 season, with the 2026 Milan Cortina Olympics on the horizon. 

RESULTS
Women’s slalom

ASSETS FOR MEDIA
Media Kit

FOR MORE INFORMATION
Courtney Harkins
Director of Marketing & Communications, U.S. Ski & Snowboard
courtney.harkins@usskiandsnowboard.org 

FOR MIKAELA SHIFFRIN MEDIA INQUIRIES 
Megan Harrod
Mikaela Shiffrin, Publicist
megan.harrod@usskiandsnowboard.org 

###

U.S. Ski & Snowboard Representatives Named to Organizing Committee of 2034 Salt Lake City-Utah Olympic & Paralympic Games

By U.S. Ski & Snowboard
February, 18 2025
fraser
The Salt Lake City-Utah 2034 Olympic and Paralympic Winter Games Organizing Committee was announced on Friday, Feb. 14, 2025. (Melissa Majchrzak)

Olympic champion and current Stifel U.S. Ski Team athlete Lindsey Vonn, U.S. Ski & Snowboard President & CEO Sophie Goldschmidt, and former chairman of the U.S. Ski & Snowboard Board of Directors and current FIS Council member Dexter Paine were named among the leadership and board of the in 2034 Salt Lake City-Utah Organizing Committee for the Olympic and Paralympic Winter Games. 

Full press release below.

SALT LAKE CITY-UTAH 2034 ANNOUNCES ORGANIZING COMMITTEE
Fraser Bullock, Brad Wilson, Steve Starks named to key roles

Utah Governor Spencer Cox and U.S. Olympic and Paralympic Committee (USOPC) CEO Sarah Hirshland jointly announced the leadership and board of the Organizing Committee for the 2034 Olympic and Paralympic Winter Games on Friday (Feb. 14) at the Utah State Capitol. Longtime Olympic leader Fraser Bullock was named executive chair and president. Business leader and former Utah Speaker of the House Brad Wilson was named as chief executive officer. Wilson and Utah business executive Steve Starks will serve as vice chairs of the board.

Bullock served as chief operating officer and chief financial officer for the 2002 Winter Games and led Utah’s 2034 bid effort as president and CEO of the Salt Lake City-Utah Committee for the Games. A highly respected Utah business and community leader, Wilson served in the Utah House of Representatives from 2011-23, including as speaker of the house from 2019-23. Starks is CEO of the Larry H. Miller Company and former president of the Utah Jazz. He served as liaison to Governor Cox on the Olympic and Paralympic bid committee. 

Governor Cox and Salt Lake City Mayor Erin Mendenhall were named honorary chairs, while Utah Senate President J. Stuart Adams and Speaker of the House Mike Schultz will serve as honorary vice chairs – similar to the leadership roles they held with the bid committee.

“Strong leadership is vital for a successful 2034 Olympic and Paralympic Winter Games and an enduring legacy for Utah,” said Governor Cox. “Fraser Bullock brings a great depth of Olympic experience as our executive chair and president. Brad Wilson has proven over many years to be a talented and prudent leader, and we look to his guidance as CEO. I’m grateful for Steve Starks, who has been my Olympic advisor, for his deep experience in business and sports and entertainment.”

“The organizing committee will bring expertise, experience, and passion to the 2034 Winter Games in Utah, building on the powerful legacy of the 2002 Games and ensuring the 2034 Games carry that legacy forward for future generations,” said U.S. Olympic & Paralympic Committee CEO Sarah Hirshland. “We are embarking on a remarkable decade of sport in the United States, and we have a great opportunity to showcase Olympic and Paralympic sport across America with Los Angeles 2028 and Salt Lake City-Utah in 2034.”

Six representatives were named to the initial executive committee, including Bullock, Starks, Hirshland, and USOPC President Gene Sykes. Athlete representatives will include Olympic champion and Utah resident Lindsey Vonn, as well as Team USA bobsledder Chris Kinney.

Four-time Olympic speedskater Catherine Raney Norman, who served as bid committee chair, will head the organizing committee’s Athletes’ Commission. Eight Olympic and Paralympic athletes will serve on the board, including a host of past medalists. Among them are 2002 figure skating champion Sarah Hughes, nine-time summer and winter Paralympic champion Oksana Masters, Idaho native and three-time 2002 Para Alpine medalist Muffy Davis, seven-time Olympic track and field gold medalist Allyson Felix, and Utah resident and Olympic downhill champion Lindsey Vonn.

The development of the 25-person organizing committee board was a collective effort between Utah Olympic and Paralympic leaders, the State of Utah, and the U.S. Olympic and Paralympic Committee, with review from the International Olympic Committee. The board includes business, sport, and community leaders, with a third being Olympic and Paralympic athletes. The board also includes USOPC, IOC members in the United States, and International Paralympic Committee representation.

As CEO, Wilson will manage the day-to-day operations of the organizing committee. As the executive chair, Bullock will drive strategy and relationship building, drawing on his vast network and knowledge base in Olympic and Paralympic sport. As vice chair, Starks will help oversee the work of the board and support and advise Wilson.

“Our 2002 Games left a rich legacy in our state and set an example across the world on how the Olympic and Paralympic Games can enrich communities for years to come,” said Bullock. “We are fortunate to have Brad Wilson join our team, bringing great connectivity to our state and helping us maximize the benefits of the Games across Utah.”

“The 2002 Olympic Winter Games left a big impression on me, from supporting my wife Jeni in the Olympic torch run through our community to seeing the 9-11 flag come into Rice-Eccles stadium and being there for Apolo Ohno’s first gold medal,” said Wilson. “We have a wealth of experience on our organizing team. It’s an honor for me to lead them as we look to engage communities across our entire state over the next nine years leading up to the Games.”

“The next decade will define the trajectory of this state, and the Olympics serve as a tremendous catalyst for the future,” said Starks. “I’m honored and excited to work with Fraser and Brad and our esteemed board in helping prepare for and lead the Games.”

With every competition venue already identified and in place, 2034 leaders are looking to use the nine-year lead-up period as a time to focus on communities.

“In the lead-up to 2002, we were constructing venues. As we move towards 2034, our focus will be on communities,” said Bullock. “We want to ensure that the values of sport will impact all 29 counties in Utah.”

Additional committees are expected to be named, including a steering committee to provide advisory support, with broad community and sport engagement.

ORGANIZING COMMITTEE FOR THE 2034 OLYMPIC AND PARALYMPIC WINTER GAMES

LEADERSHIP
Executive Chair & President:
 Fraser Bullock, Alpine, UT
Vice Chair & CEO: Brad Wilson, Kaysville, UT
Vice Chair: Steve Starks, South Jordan, UT

HONORARY CHAIRS
Honorary Chairs:
 Utah Governor Spencer Cox, Salt Lake City Mayor Erin Mendenhall
Honorary Vice Chairs: Utah Senate President J. Stuart Adams, Utah Speaker of the House Mike Schultz

EXECUTIVE COMMITTEE
Fraser Bullock, Alpine, UT (Executive Chair & President)
Sarah Hirshland, Colorado Springs, CO (USOPC CEO)
Chris Kinney, Stockbridge, GA (Team USA Athletes’ Commission, Olympian)
Steve Starks, South Jordan, UT (Vice Chair)
Gene Sykes, Los Angeles (USOPC Chair)
Lindsey Vonn, Park City, UT (Olympian)

ORGANIZING COMMITTEE BOARD
Mindy Benson, Cedar City, UT
Fraser Bullock, Alpine, UT (Executive Chair & President)
Muffy Davis, Sun Valley, ID (IPC Governing Board, Paralympian)
Anita DeFrantz, Santa Monica, CA (IOC Member, Olympian)
Spencer P. Eccles, Salt Lake City
Allyson Felix, Los Angeles (IOC Member, Olympic Champion)
Sophie Goldschmidt, Park City, UT (National Governing Body Council)
Manny Guerra, Jr., Plymouth, MN (Paralympian)
David Haggerty, London (IOC Member)
Sarah Hirshland, Colorado Springs, CO (USOPC CEO)
Kathleen Holding, Sheridan, WY
Jack Hollis, Dallas (USOPC)
Brett Hopkins, Salt Lake City
Sarah Hughes, New York City (Olympian)
Chris Kinney, Stockbridge, GA (Team USA Athletes’ Commission, Olympian)
Crystal Maggelet, Salt Lake City
Oksana Masters, Louisville, KY (Paralympian)
Abby Osborne, Salt Lake City
Dexter Paine, New York City (USOPC)
Steve Price, Salt Lake City
Ryan Smith, Provo, UT
Steve Starks, South Jordan, UT (Vice Chair)
Gene Sykes, Los Angeles (USOPC Chair)
Lindsey Vonn, Park City, UT (Olympian)
Brad Wilson, Kaysville, UT (Vice Chair and CEO)

ADDITIONAL LEADERSHIP COMMENTS

Salt Lake City Mayor Erin Mendenhall, Honorary Chair
“As the capital city of Utah, Salt Lake City will showcase the heart of the games in our downtown sports and entertainment district. Salt Lake City takes pride in being the gateway to the Games with our new international airport, and the home for athletes and families in the Olympic Village at the University of Utah.”

Olympic Champion Lindsey Vonn, Athlete Executive Committee Member
“It's an honor to join the executive committee for the 2034 Salt Lake Olympics. Salt Lake holds a special meaning to me, as it's where I competed in my first Olympics back in 2002. I was also fortunate to be part of the bid committee that brought the Games back to Utah. Now, as an athlete representative, I'm excited to contribute to initiatives like the Family Village and ensure an exceptional experience for all athletes in 2034.”

Utah Senate President J. Stuart Adams, Honorary Vice Chair
“Utah is the State of Sport. We are proud to show off our state’s natural beauty, but most of all, we are excited to showcase our welcoming people and the values they represent. I look forward to collaborating with the Organizing Committee as we prepare to welcome the world to Utah once again in 2034."

Utah Speaker of the House Mike Schultz, Honorary Vice Chair
“The Olympics have and will play a key role in Utah’s past, present, and future. We cannot wait to show the world once again what we’re all about. Fraser Bullock, Brad Wilson, and Steve Starks are the perfect people to lead this effort and organize games that celebrate and honor Utah’s Olympic legacy and look to the future – 2034 and beyond.”

Historic Alpine World Cup Event Debuts at Copper Mountain for First Time

By U.S. Ski & Snowboard
February, 17 2025
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A gate stands atop Copper Mountain before training. (U.S. Ski & Snowboard)

COPPER MOUNTAIN, Colo. Feb. 18, 2025 — The Stifel U.S. Alpine Ski Team and Copper Mountain Resort announced today that World Cup alpine racing will be hosted at Colorado’s Athlete’s Mountain for the first time featuring both women’s and men’s events from November 27-30, 2025. The Stifel Copper Cup, an Audi FIS Ski World Cup, will showcase women’s giant slalom and slalom events alongside the men’s super-G and giant slalom races. Hosting both the women’s and men’s competitions is a unique opportunity for ski racing fans to witness the world’s top athletes competing at the same location over one weekend. 

“We are thrilled to bring World Cup racing back to Copper Mountain as part of our strategic vision to expand elite competition opportunities in the United States. We’re also pleased to support FIS, who asked for our help in providing another early season world class racing venue for the men,” said Sophie Goldschmidt, President and CEO of U.S. Ski & Snowboard. “With its top training facilities and proven track record of hosting international events, Copper Mountain represents the ideal venue for showcasing the highest level of alpine racing.”

These races represent the first stop of the men’s World Cup season in North America and will be the only women’s World Cup race in the United States for the 2025-26 season. In addition, this competition holds particular significance as athletes build momentum towards the 2026 Milan Cortina Olympics two months after the races.

The addition of Copper Mountain to the World Cup calendar, which is pending final FIS Council approval this spring, leverages the resort’s extensive experience as the Official Training Center for the U.S. Ski & Snowboard Team and home to the Stifel U.S. Ski Team Speed Center, the only full-length early season downhill training venue in the world. Copper’s high elevation and north facing slope aspect also make it the ideal venue for early-season race conditions. With the Stifel U.S. Ski Team and many international teams already training at Copper during the period, the addition of the race is also efficient for travel schedules. This marks the first year that Copper has been designated as the primary venue for an alpine World Cup. Copper Mountain previously stepped in to host three World Cup races in 1976, 1999 and 2001 when the original venues chosen could not fulfill their role as hosts due to snow conditions.

“Hosting an alpine World Cup event at Copper is a natural fit for us,” said Dustin Lyman, President and General Manager of Copper Mountain. “We are recognized as the Athlete’s Mountain, in part because the world’s elite snow sports athletes train and compete on our venues. Now, we’re excited to showcase our exceptional racing venue on the world stage.”

"Our partnership with U.S. Ski & Snowboard continues to create incredible opportunities for our awesome places. We’re excited to showcase Copper Mountain's renowned venues and facilities," said Justin Sibley, CEO of POWDR. "This event highlights the strength of our collaboration and Copper's commitment to supporting athletic competition at this elite level.”

As part of the women’s race, the Stifel U.S. Ski Team will also host events around their women’s-specific HERoic initiative, to be announced in the future. 

For the past eight years, Killington Resort in Vermont proudly hosted the women's World Cup. However, due to the replacement of their Superstar lift which services their World Cup venue, next season’s event will take place at Copper Mountain. The women’s race is expected to return to Killington in 2026.

Located 75 miles west of Denver on Interstate 70, Copper Mountain offers convenient access for spectators and maintains a long-standing tradition of supporting elite athletic competition. The resort’s naturally divided terrain, high elevation and north facing slope aspect make it particularly well-suited for World Cup racing.

The event will utilize Copper’s best-in-business racing venues, which have helped develop numerous Olympic and World Cup champions. Copper's competitive calendar is unlike any other in the industry, hosting competitions for beginner, amateur and professional athletes. Throughout the year Copper is home to many national and international competitions including the Toyota U.S. Grand Prix, the U.S. Revolution Tour, IFSA Junior Freeride and World Qualifier, and USASA Nationals. Copper is also a long-time partner of Special Olympics Colorado, supporting their athletes by providing seasonal training and hosting the Special Olympics Winter Games for decades.   

Additionally, Copper is home to Woodward Copper, an action sports paradise, offering year-round skiing and riding and indoor training opportunities to athletes of all ages. Woodward Copper’s facilities and specially designed programming provide the ultimate space for progression and skill development.

ATHLETE QUOTES

Mikaela Shiffrin, Stifel U.S. Ski Team athlete – 2x Olympic Champion, 8x world champion, winningest alpine skier in history 
“Although I’ll miss racing at Killington this Thanksgiving, I am so excited that World Cup ski racing is coming to Copper Mountain for men and women! Copper is THE Athlete’s Mountain. Athletes from all around the globe come to Copper early in the season especially, and in springtime to get the best training in the world and best preparation for World Cup racing. It’s so exciting to see Copper as a true World Cup race venue, and I’m particularly excited because it’s so close to home, I can sleep in my own bed and my community can come and experience it.”  

River Radamus, Stifel U.S. Ski Team athlete – world champion 
“I’m so excited to see another U.S. World Cup event. I think this is huge for our sport and awesome, especially for our team. Nothing beats a home crowd!”

Paula Moltzan, Stifel U.S. Ski Team athlete – 2x world championship medalist
“I’m really excited to race in Copper next year. While we will miss Killington this upcoming season, I know Copper will make a great race and it will be fun to have men and women back-to-back!”  

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Media Contacts:
Olivia Butrymovich, Copper Mountain Communications Manager, obutrymovich@coppercolorado.com Courtney Harkins, U.S. Ski & Snowboard Team Director of Marketing & Communications courtney.harkins@usskiandsnowboard.org

About Copper Mountain
Located just 75 miles west of Denver, Colo., Copper Mountain, the Athlete’s Mountain, offers an experience that inspires adventure, elevates ambition and empowers progression. During the winter, Copper’s world class naturally divided terrain provides skiers and riders access to over 2,500 acres of high alpine adventure that’s designed to challenge, inspire and empower every type of athlete. Each summer, the mountain transforms into a progression playground for hikers, mountain bikers and outdoor enthusiasts. Three centralized pedestrian villages provide a vibrant atmosphere complete with slope-side lodging, dining, shopping and activities. Copper Mountain is home to Woodward Copper and the Stifel U.S. Ski Team Speed Center which facilitate year-round training for every level of athlete. Copper is the Official Training Center for U.S. Ski & Snowboard athletes leading up to the Olympic Winter Games Milano Cortina 2026. Copper Mountain is part of the POWDR Adventure Lifestyle Co. portfolio, and an Ikon Pass partner. POWDR is a family-owned adventure lifestyle company (TM) that believes there is nothing better for your soul than to spend time with the people you love, doing the things you love.

About U.S. Ski & Snowboard
U.S. Ski & Snowboard is the Olympic and Paralympic National Governing Body of ski and snowboard sports in the USA, based in Park City, Utah. Started in 1905, the organization now represents nearly 240 elite skiers and snowboarders competing on 10 teams: alpine, cross country, freestyle moguls, freestyle aerials, snowboard, freeski, nordic combined, ski jumping, Para alpine and Para snowboard. In addition to the elite teams, U.S. Ski & Snowboard also provides leadership and direction for tens of thousands of young skiers and snowboarders across the USA, encouraging and supporting them in achieving excellence. By empowering national teams, clubs, coaches, parents, officials, volunteers and fans, U.S. Ski & Snowboard is committed to the progression of its sports, athlete success and the value of team. For more information, visit www.usskiandsnowboard.org

About POWDR Adventure Lifestyle Company
POWDR is an adventure lifestyle company that inspires every human being with cool experiences in awesome places. POWDR’s awesome places include Copper Mountain and Eldora Mountain Resort in Colorado; Boreal Mountain Resort and Soda Springs in the Lake Tahoe region of California; Mt. Bachelor in Oregon; Snowbird in Utah; and SilverStar Mountain Resort in British Columbia, Canada. The company also fuels adventure through a collection of experiences from the mountains to the valleys including Sun Country Tours river rafting outfitter based in Oregon, Powderbird heli-adventure operator based out of Snowbird in Utah, Stovepipe lodging and concessions based in Death Valley National Park, and Zion Lodge in Zion National Park.

POWDR's Woodward brand empowers and inspires the next generation of action sports enthusiasts through summer camps, mountain experiences, and mountain centers, incorporating dynamic programming and innovative environments at Woodward Park City in Utah, Woodward PA in Pennsylvania, Woodward Copper in Colorado, Woodward Tahoe and Woodward West in California.

POWDR is headquartered in Park City, UT. For more information, please visit: www.POWDR.comv.

Stifel U.S. Ski Team Announces 2025 Alpine Junior World Ski Championships Team

By Sierra Ryder - Stifel U.S. Ski Team
February, 12 2025
sawyer
Sawyer Reed skis a turn at Copper Mountain. (U.S. Ski & Snowboard)

Park City, Utah (Feb. 12, 2025) - U.S. Ski & Snowboard has announced the 16 athletes representing the United States at the 2025 FIS Alpine Junior World Ski Championships in Tarvisio, Italy Feb. 27 - March 6, 2025.

The 2025 team is composed of a strong group of Stifel U.S. Ski Team athletes from the C and D teams, as well as top U.S. Ski & Snowboard club athletes from across the nation. 

The U.S. has a history of strong results at the Junior World Championships including current Stifel U.S. Ski Team athlete Ryder Sarchett shocking the world in 2024 when he claimed gold in the marquee giant slalom event and the U.S  earned bronze in the team parallel event. 

Many of the athletes named to the 2025 World Juniors team have had successful seasons so far. On the women’s side, Elisabeth Bocock scored her first World Cup points at the Stifel Killington Cup when she claimed 23rd place. Liv Moritz has three NorAm Cup podiums, including one win, and had her first World Cup start in Kronplatz, Italy this year while Allison Mollin has continued to show strong results in Europa Cup speed races and has also started in several World Cup races. 

Stanley Buzek and Jevin Palmquist will be the men to watch in the technical disciplines this year.  Palmquist scored his first NorAm Cup podium this season in slalom. Buzek most recently scored a podium in slalom as well and finished fifth in the Junior Worlds slalom last year. 

“Team members for this year’s Junior World Championship represent an exceptional cohort of athletes who have already made a significant impact at the NorAm level early in their careers,” said Chip Knight, Alpine Development Director of the Stifel U.S. Ski Team. “With a mix of seasoned athletes and promising newcomers, we are confident this team will deliver impressive individual and team performances for the U.S.”

The 2025 Junior Worlds includes the team alpine combined event in addition to the mixed team event, along with downhill, super-G, giant slalom and slalom events for both men and women. Live timing will be provided by the International Ski Federation (FIS).

2025 FIS ALPINE JUNIOR WORLD SKI CHAMPIONSHIPS TEAM

(Name, Hometown; Club; Birthdate)

Women:

  • Elisabeth Bocock (Salt Lake City, UT; Rowmark/Dartmouth College/Stifel U.S. Ski Team; 9/3/2005)
  • Logan Grosdidier (Wenatchee, WA; Steamboat Springs Winter Sports Club; 12/16/2008)
  • Tatum Grosdidier (Wenatchee, WA; Steamboat Springs Winter Sports Club/University of Utah/Stifel U.S. Ski Team; 7/24/2004)
  • Annika Hunt (East Burke, VT; Burke Mountain Academy; 11/30/2006)
  • Allison Mollin (Truckee, CA; Team Palisades Tahoe/Stifel U.S. Ski Team; 7/7/2004)
  • Kjersti Moritz (Edwards, CO; Ski & Snowboard Club Vail/Middlebury College/Stifel U.S. Ski Team; 11/28/2004) 
  • Liv Moritz (Edwards, CO; Ski & Snowboard Club Vail/University of Denver/Stifel U.S. Ski Team; 11/28/2004)
  • Viktoria Zaytseva (Edwards, CO; Apex2100; 10/18/2007)

Men:

  • Stanley Buzek (Silverthorne, CO; Team Summit/Stifel U.S. Ski Team; 8/18/2005)
  • Aksel Lindenmeyr (Crested Butte, CO; Apex2100; 11/25/2005)
  • Jeremy Nolting (Steamboat Springs, CO; Steamboat Springs Winter Sports Club; 7/26/2005)
  • Jevin Palmquist (Eagan, MN; Buck Hill Ski Team/Team Summit/Stifel U.S. Ski Team; 3/6/2007)
  • Sawyer Reed (Hingham, MA; Green Mountain Valley School/Stifel U.S. Ski Team; 7/26/2005)
  • Hunter Salani (Edwards, CO; Ski & Snowboard Club Vail/Stifel U.S. Ski Team; 2/25/2005)
  • Nolan Sweeney (Littleton, NH; Colby College; 1/12/2004)
  • Mattias Wilson (Jackson, WY; Jackson Hole Ski Club; 10/6/2006

TARVISIO 2025 COMPETITION SCHEDULE

  • February 25 – Downhill training
  • February 26 – Downhill training
  • February 27 – Men’s and women’s downhill
  • February 28 – Men’s and women’s super-G
  • February 28 – Women’s team combined  
  • March 1 - Women’s super-G
  • March 1 - Men’s team combined  
  • March 2 - Team parallel
  • March 3 - Women’s giant slalom 
  • March 4 - Men’s giant slalom 
  • March 5 - Women’s slalom 
  • March 6 - Men’s slalom 

More event information can be found here. 

Mid-Season Update from U.S. Ski & Snowboard President & CEO Sophie Goldschmidt

By U.S. Ski & Snowboard
February, 6 2025
USA

Hi all,

We’re in the thick of another thrilling winter season and what a season it’s shaping up to be! As we are officially one year away from the start of the Olympic Winter Games in Milan Cortina today, we are excited about what’s to come, especially as we reflect on all we’ve accomplished this season so far. 

Across all 10 of our sports, our athletes are putting down some incredible performances. With many new faces on the World Cup podium, never-before-done tricks thrown at competitions and career-best results regularly, we feel the collective momentum as we head into the next big event: the World Championships.  

Outside of athletics, on the partnerships front, we’ve partnered with incredible companies and organizations who are helping us move the needle in the right direction. We’re in a good position on the revenue side, especially heading into an Olympic Winter Games year. While progress is never linear, we’re confident that we’re continuing to head in the right direction on all fronts. 

With that, I want to thank everyone involved. U.S. Ski & Snowboard is 10 sports and one team, so thank you for being a part of it. 

lauren

ATHLETIC HIGHLIGHTS
On the snow, we’ve seen some exceptional results at World Cup events in the U.S. and worldwide from veterans and breakout stars. 

Stifel U.S. Alpine Ski Team
We’re delighted to welcome Mikaela Shiffrin back to racing after a challenging two-month recovery from an abdominal injury she sustained at the Stifel Killington Cup in November. Seeing her on the snow again brings extra energy to the team and sport, especially as she chases her 100th World Cup win. As you all know, Lindsey Vonn has made a very impressive comeback to competition after six years of retirement, which has been huge for our sport and we’re looking forward to seeing what more she can do, especially after her fourth-place result a few weeks ago in the St. Anton downhill! We’ve also seen top results from new athletes on the podium, including Lauren Macuga, who earlier today won a bronze medal at the World Championships, following her first World Cup victory in St. Anton at only 22 years old, and Jared Goldberg, who took home his first podium in Val Gardena. Veteran Ryan Cochran-Siegle also podiumed in Val Gardena that same weekend, and Paula Moltzan is having a strong season, highlighted by her third-place result in Kronplatz a couple of weeks ago. 

Stifel U.S. Cross Country Ski Teamjessie
Jessie Diggins continues to lead the overall World Cup rankings by a large margin, putting herself in a good position to bring home the coveted FIS Crystal Globe for the third time in her career despite battling a painful foot injury this season. This is her 13th month in a row ranked as the #1 skier in the world. She has five individual wins this season alone and is prepped to enter another round of World Championships races in a few weeks as a defending World Champion. Ben Ogden is also having a standout season, shown by his World Cup podium two weeks ago in a distance skate race – a distance he considered a weakness just a few seasons ago.

Stifel U.S. Freeski Team
Just last weekend, we had our Stifel U.S. Freeski Team once again sweep the men’s podium for the second time this season at the Toyota U.S. Grand Prix at Aspen Buttermilk, led by Nick Goepper and Alex Ferreira, who are in the midst of a great sports rivalry, as the teammates continue to trade places for the top step of the podium. On the slopestyle side, Rell Harwood podiumed twice in both X Games and the Toyota U.S. Grand Prix, Alex Hall continuing to show his unique approach to skiing by bringing home several podiums and Colby Stevenson added more top results to his resume too. The Visa Big Air presented by Toyota kicks off today, so tune in on Outside at 12 p.m. ET to watch!

Stifel U.S. Freestyle Ski Team
Starting tonight, we will welcome the world to Deer Valley for the “Super Bowl of freestyle skiing” at the Intermountain Health Freestyle International presented by Stifel on Thursday, Friday and Saturday for moguls, aerials and dual moguls events. This season, the women’s moguls team continues to dominate, with a U.S. athlete on the podium in nearly every World Cup led by Jaelin Kauf and Olivia Giaccio. Nick Page also secured his first domestic World Cup podium at the Toyota Waterville Freestyle Cup at Waterville Valley. For aerials, their season is heating up, and they kicked off the season in Lake Placid for the iFIT Freestyle Ski World Cup and now go into Deer Valley with renewed motivation. 

U.S. Ski Jumping Team, U.S. Nordic Combined Team
Our U.S. Ski Jumping and U.S. Nordic Combined Teams have had several breakthrough performances this season, with more athletes in the top 10 than we’ve seen in many years, especially athletes like Tate Frantz, Kevin Bickner and Annika Belshaw. They’ll look to bring home medals in the World Championships in just a few weeks.

Hydro Flask U.S. Snowboard Team
Halfpipe stars Chloe Kim and Maddie Mastro have shown the world what they’re capable of. Chloe is having a standout year, taking home three wins this season, while Maddie took home her career-first win in China. Then, one of our youngest stars, Lily Dhawornvej is becoming one of the sports’ brightest stars, and we’re looking forward to seeing what more she can achieve. Red Gerard went on to win back-to-back X Games gold in the men’s snowboard competition – and they’re just getting started! The Visa Big Air presented by Toyota in Aspen goes off today at 3:00 p.m. ET, so watch on Outside!

Stifel U.S. Para Alpine Ski Team, Toyota U.S. Para Snowboard Team
Our Para teams are dominating on all fronts. Every weekend, U.S. athletes are on the podium, regardless of the event—the depth of that team is outstanding. Andrew Kurka showed his absolute mastery throughout the last month, and while his season was recently cut short due to injury, seeing what he could do while healthy was incredible. We also had first-time podium stars like Audrey Crowley, and Saylor O’Brien has had some stellar results. 

On the Para snowboard side, our ESPY winners, Brenna Huckaby and Zach Miller, are stringing together great finishes. Huckaby continues her work off the snow to ensure that Para sports are easily seen in the media, which is highlighted by her co-founding Culxtured, a company focused on changing the narrative around Para sports. Noah Elliott secured himself a Crystal Globe, marking him the best male LL1 on the circuit this season.

DOMESTIC WORLD CUPS
Our 12 domestic World Cups—the most we’ve ever hosted in a single season—are more than halfway complete. They have been a massive success on every front: revenue, partnerships and, most importantly, athletic performances. Hosting more domestic World Cups is an enormous priority for us, as it not only gives us the chance to compete on home snow but also directly inspires the next generation of skiers and snowboarders. Starting today, we have the Intermountain Health Freestyle International presented by Stifel at Deer Valley and tomorrow kicks off the FIS Ski Jumping World Cup in Lake Placid. At the end of the month, the Toyota U.S. Para Snowboard Team will compete on home snow for the first time in many years at Steamboat Ski Resort, and finally, we’ll wrap up the season at the Stifel Sun Valley Finals—the first time the U.S. has hosted the World Cup Finals since 2017. We hope to see you at all of these!

WORLD CHAMPIONSHIPS
Every other non-Olympic and Paralympic year is a World Championship year in our sports, with athletes competing for medals, not just podiums. The first World Champs started this week with able-bodied alpine in Saalbach, Austria and Para alpine in Maribor, Slovenia. Races kicked off on Tuesday with the alpine team bringing home a fourth place in the mixed team parallel, and Lauren Macuga bringing home her first World Championships bronze medal in her first-ever World Championships race! 

Cross country, nordic combined and ski jumping compete at the end of the month in Trondheim, Norway, while freestyle, freeski and snowboard will be in St. Moritz-Engadin, Switzerland in March. Keep an eye on your social media channels for results and behind-the-scenes moments from one of the biggest stages in our sport.

DEVELOPMENT LEVEL
We’re seeing top results and performances across all disciplines across the pipeline of young talent in the U.S. We’ve hosted several domestic events for our junior athletes, but now, they’re competing on an even bigger stage: the Junior World Championships. With cross country underway, alpine a few weeks away and freestyle already stacking up some medals, we’re excited to witness the depth of talent in our country. It’s also very positive to see great results in the NorAms, SuperTours, Selections and Rev Tour events – a direct indicator of the tremendous potential and depth in our junior-level athletes that will one day become the world's biggest snowsports stars. 

freeski

PARTNERSHIPS
Our partnerships continue to thrive and evolve. 

CLOUDFLARE, DAVOS ACTIVATION
We recently welcomed Cloudflare as our newest Tier 1 sponsor—an important partnership that touches every part of our organization as they become our official technology sponsor. As part of our partnership with Cloudflare, we’re activating innovatively, including bringing Stifel U.S. Ski Team athletes Lindsey Vonn, Jackie Wiles and Lauren Macuga to the World Economic Forum in Davos, Switzerland, to host meetings on the slopes. In this unique activation, our current athletes stood alongside some of the sport’s greats, including Olympic champion Picabo Street, Daron Rahlves and Steven Nyman, to take people outside the traditional board room and instead take on global issues while skiing among the vast landscape of the Davos Klosters Mountains. The value of the partnership was brought to life through this activation and we are now inspired to organize more events like this with our existing and future partners. 

NSA PARTNERSHIP & FIS
We’re also proud to have signed a groundbreaking agreement with Ski Austria, creating a unique collaboration between our two organizations. It is the first commercial-based partnership between U.S. Ski & Snowboard and another country’s NSA, alongside key sport activations as well. In addition, FIS’ move to centralize broadcast rights is an essential step toward making our sports easier to watch and access worldwide—something we know is vital for growing engagement. This will start from the 2026/27 season.

TITLE SPONSORS
Toyota and Stifel continue to step up as partners, becoming the title sponsors of our Para teams. Toyota now supports the Toyota U.S. Para Snowboard Team, and Stifel has taken on the Stifel U.S. Para Alpine Ski Team. These investments mark a significant step forward in amplifying Para sports and supporting our mission of inclusivity.

X GAMES
We kicked off a strategic partnership with the X Games in December at Copper Mountain, with X Games hosting a night street style event just below the Toyota U.S. Grand Prix halfpipe. It was a big success, with large crowds and a great atmosphere. We also worked closely with them on the venue build in Aspen, which allowed for both the X Games and Toyota U.S. Grand Prix/Visa Big Air presented by Toyota to be hosted at the same resort. And we partnered with them around content, showcasing each other’s assets to both social media audiences throughout the season. 

snowboard

MEDIA
Our U.S. Ski & Snowboard Team social media channels continue to grow this season. By the numbers, we’ve seen over 35% season-over-season growth in impressions, driven by strategic content planning, elevated storytelling and standout posts that have captured audience attention. Social media is key in today’s sports landscape and we’re excited to see how our audiences are constantly receiving our content and the new audiences we’re capturing by telling more of the story behind our sports.  

Regarding traditional media, we’ve had several significant hits covering areas which we’re excited about. A few highlights include the New York Times/Athletic covered Lindsey Vonn’s return, Jessie Diggins’s approach to the grueling Tour de Ski, Gus Schumacher and Ben Ogden’s rise in cross country skiing, keeping up with the Macuga family, and Alex Hall’s utter dominance in sport. Forbes has covered Chloe Kim, Maddie Mastro and Lili Dhawornvej’s big moments across the Toyota U.S. Grand Prix events and X Games, and we’ve were quite a few sports business-focused features on partnerships and projects such as our activation with Cloudflare in Davos in Sportico, new World Cups in the U.S. in Sports Business Journal, and increased organizational marketing in SportsTravel.

STIFEL SNOW SHOW
The Stifel Snow Show has entered its second season, and this year, we’ve emphasized telling the story of the stories behind the results, with great features of athletes and lots of behind-the-scenes footage. The NBC team has been great to work with and we’re excited about the storylines we’re creating, especially as we enter an Olympic year. 

The show continues to show on CNBC every Saturday, but we have also partnered to launch the episodes earlier on YouTube, so you can stay up-to-date on all the action before the next weekend’s events kick off. Catch up on all the episodes here.

KEY INITIATIVES
We remain committed to ongoing initiatives, including HERoic, which is focused on women’s sports, and Easy Green, which is focused on sustainability. On the HERoic side, we've hosted panels and events at domestic World Cup events featuring inspiring sports leaders, had multiple social media activations to tell stories about women and hosted a very successful Stifel Birds of Prey for women, marking the first time women had a chance to race down the famed Birds of Prey downhill track. 

Sustainability also remains a top priority and through Easy Green, we’re working closely with partners to raise environmental awareness while reducing ouPOW suitsr own climate impact. As part of our campaign, we launched climate change-themed race suits for alpine and cross country, which debuted earlier this week at the FIS Alpine World Championships. In partnership with Protect Our Winters, we are continuing the conversation we started two years ago by having our athletes show their commitment at the highest level of the sport. 

We’re also planning more HERoic and Easy Green activations at the Stifel Sun Valley Finals – stay tuned for more.

FOUNDATION AND REVENUE GROWTH
We’ve hosted several successful donor events and fundraisers this season, including the return of the Denver Snow Ball in Colorado, fundraisers in Park City, alpine and freeski gatherings in Aspen and the first-ever moguls fundraiser at the Yellowstone Club. As an organization that receives no government funding, we rely heavily on donor support. We’re incredibly grateful for this community and the support we see. Thanks to these efforts, we’re in the strongest financial position we’ve ever been, directly benefiting our athletes and their pursuit of becoming the best in the world. 

LOOKING AHEAD
As we continue through this season, we’re reminded of our core organizational values: achieve athletic and operational excellence, grow the visibility of our athletes and sports, and drive financial performance. These principles guide everything we do, from supporting our athletes on the world stage to making skiing and snowboarding more accessible for future generations.

Having said all of this, we’re not complacent. We have ambitious targets to reach across our entire organization at all levels, and we are working day in and day out to meet them, with our incredibly committed and talented staff. We know when we all work together, we can achieve amazing things. Thank you for your continued support and passion for our sports.

Best,
Sophie

Stifel U.S. Ski Team Announces 2025 Para Alpine World Championships Team 

By Ryan Odeja - Stifel U.S. Ski Team
February, 4 2025
Laurie Stephens

U.S. Ski & Snowboard is thrilled to announce the 16 athletes that will represent the Stifel U.S. Para Alpine Ski Team at the 2025 FIS Para Alpine World Ski Championships in Maribor, Slovenia, Feb. 5-11, 2025. 

Two time world champion and 18 time World Championship medalist Laurie Stephens will headline the team alongside two time Paralympian and two time World Championship team member Andrew Haraghey. Haraghey has been a leader on the team for years and has already earned multiple new personal bests this season, including two fourth place finishes in Santa Caterina. 

The team veterans are joined by many up-and-comers, including Audrey Crowley, who earned her first career podiums this season in Courchevel at only 17 years old. Jesse Keefe is a rising star and has had multiple top 10 finishes so far this season. Saylor O’Brien of the National Ability Center has had a breakthrough season, securing multiple podium finishes, including her first career win. Between the seasoned team members and the rookies, these athletes have had quite the season so far.

Between the seasoned team members and the rookies, these athletes have had quite the season so far. 

“We are thrilled to announce the Stifel U.S. Para Alpine Ski Team World Championships team,” said Sophie Goldschmidt, U.S. Ski & Snowboard President & CEO. “This is the first Para alpine World Championships we have had since the team has been reintegrated under U.S. Ski & Snowboard, and we couldn’t be more proud of these athletes and to see what they will accomplish on one of the biggest stages.”  

“We have made a lot of progress this year after our first season with Para alpine under our umbrella,” said Anouk Patty, U.S. Ski & Snowboard Chief of Sport. “These athletes have been working incredibly hard on and off the snow and have had great success already this season. I am confident they will continue to build and show the world what they can do.”

2025 FIS Para Alpine World Ski Championships Team

(Hometown; Club; College; Birthdate)
* denotes first World Championships team

Women

  • Audrey Crowley (Grafton, WI; Ski & Snowboard Club Vail; 3/1/2007)*
  • Allie Johnson (Chicago, IL; National Sports Center for the Disabled; Colorado State University; 12/23/1994)
  • Saylor O’Brien (Woodland, UT; National Ability Center; 4/28/2003)
  • Kelsey O’Driscol (Glens Falls, NY; National Sports Center for the Disabled; SUNY Adirondack; 1/24/1994)*
  • Laurie Stephens (Wenham, MA; University of New Hampshire; 3/5/1984)

Men

  • Matthew Brewer (Huntington Beach, CA; National Ability Center; Saddleback Community College; 5/8/1975)
  • Noah Bury (Salt Lake City, UT; National Sports Center for the Disabled; Weber State University; 1/18/2003)*
  • Ravi Drugan (Eugene, OR; Oregon Adaptive Sports; 12/19/1989)
  • Robert Enigl (Kaukauna, WI; National Sports Center for the Disabled/National Ability Center; Fox Valley Tech; 12/16/1983)*
  • Patrick Halgren (Tolland, CT; National Sports Center for the Disabled; 6/24/1992)
  • Andrew Haraghey (Enfield, CT; National Ability Center; Westminster University; 12/16/1995)
  • Jesse Keefe (Sun Valley, ID; Sun Valley Ski Education Foundation; University of Colorado Colorado Springs; 3/26/2004)
  • Andrew Kurka (Palmer, AK; Alyeska Ski Club; 1/27/1992)
  • Tyler McKenzie (Leominster, MA; National Ability Center; Bates College; 8/20/1991)*
  • Zach Williams (Madera, CA; National Ability Center; John Brown University/California State University Dominquez Hills; 7/26/1979)*
  • Spencer Wood (Pittsfield, VT; Killington Mountain School; University of Colorado Boulder; 1/17/1997)
2025 FIS PARA ALPINE WORLD SKI CHAMPIONSHIPS Live Coverage 

All times ET
Subject to change.

Saturday, Feb. 8
4:00 a.m. - women’s giant slalom run 1 - FIS TV
7:00 a.m. - women’s giant slalom run 2 - FIS TV

Sunday, Feb. 9
4:00 a.m. - men’s giant slalom run 1 - FIS TV
7:00 a.m. - men’s giant slalom run 2 - FIS TV

Monday, Feb. 10
4:00 a.m. - men’s slalom run 1 - FIS TV
7:00 a.m. - men’s slalom run 2 - FIS TV

Tuesday, Feb. 11
4:00 a.m. - women’s slalom run 1 - FIS TV
7:00 a.m. - women’s slalom run 2 - FIS TV

###

FOR MORE INFORMATION CONTACT
Ryan Odeja - Stifel U.S. Para Alpine Ski Team Press Officer
ryan.odeja@usskiandsnowboard.org 
 

Ski Austria, U.S. Ski & Snowboard Announce Strategic Partnership

By Courtney Harkins
January, 24 2025
Sophie

U.S. Ski & Snowboard and Ski Austria, two of the world’s most renowned and successful national ski and snowboard associations, announced a partnership around sports, marketing and commercial opportunities designed to leverage the unique expertise and resources of both organizations to achieve shared goals. It is U.S. Ski & Snowboard’s first commercial partnership with another country’s national ski and snowboard organization. 

The sport-specific aspect includes expanded training opportunities, as well as reciprocal access to world class training facilities for both elite and development-level athletes in Austria and the United States. The collaboration also focuses on sharing expertise, including the exchange of best practices in coaching, athlete development, sport science and performance optimization, as both organizations look to further innovate around sports performance.

From a commercial perspective, both organizations recognize the importance of leveraging their assets to maximize reach and revenue while delivering more value to their partners. Key areas include developing joint marketing initiatives to create shared opportunities for sponsors and media partners, as well as collaborating across social media, streaming platforms and other digital assets to engage a broader global audience, as well as co-creation of potential new events and experiences for athletes and fans.


“We are thrilled to embark on this deeper collaboration with the U.S. Ski & Snowboard Team,” said Ski Austria CEO Christian Scherer. “By combining our strengths and expertise, we are confident in our ability to create a significant impact, delivering value not only to our athletes but also to our fans and business partners. This partnership reflects our shared ambition to drive innovation and inspire the next generation of skiers and snowboarders worldwide.”

“We are pleased to expand our relationship with Ski Austria,” said U.S. Ski & Snowboard President and CEO Sophie Goldschmidt. “Their expertise and excellence are evident, and we know this partnership will improve us both on and off the snow. We share a vision and ambition for the future of snow sports, and I can’t wait to see how we can make improvements together for our stakeholders and fans.”

This strategic partnership marks the beginning of an exciting new chapter in the relationship between Ski Austria and U.S. Ski & Snowboard. With both organizations’ impressive roster of elite athletes and continuing to host important international competitions, the partnership demonstrates both countries’ commitment to innovation and will further strengthen both organizations’ global presence.

 

U.S. Ski & Snowboard Team Event During World Economic Forum at Davos Klosters Mountains

By U.S. Ski & Snowboard
January, 20 2025
group photo
(left to right) Picabo Street, Daron Rahlves, Lindsey Vonn, Jackie Wiles, Lauren Macuga, Stephanie Cohen, Matthew Prince and Steven Nyman at Davos Klosters Resort. (Davos Klosters)

*Release courtesy of Davos Klosters

U.S. Ski & Snowboard is proud to join global leaders at the World Economic Forum in Davos, Switzerland, where we can share our passion for winter sports and the natural beauty of the Swiss alpine.

"As the global community gathers in Davos for the World Economic Forum, we are thrilled to bring U.S. Ski & Snowboard to this extraordinary setting,” said U.S. Ski & Snowboard President & CEO Sophie Goldschmidt. “By taking conversations from boardrooms to the slopes, we’re not only celebrating the beauty of the Swiss Alps but also inspiring fresh perspectives on how we can address global challenges together."

The ski resort Davos Klosters Mountains as a key partner is delighted to provide its facilities, slopes and full support for this extraordinary event. The collaboration has been made possible thanks to the sponsorship and support of Stifel U.S. Ski Team athlete and Olympic medalist Ryan Cochran-Siegle. Breaking new ground, it is the first time that meetings are held on the slopes rather than in traditional meeting rooms, giving attendees the chance to experience the breathtaking alpine landscape, the 253 kilometers of slopes and the gastronomy of Davos Klosters in an entirely new way.

Davos Klosters Mountains is renowned as one of the world's premier skiing destinations, member of Top of the Alps, offering exceptional slopes across five mountains, spectacular alpine scenery and top-tier facilities. In addition to hosting the WEF, Davos Klosters boasts a rich history in alpine skiing, the iconic Parsenn ski area and vibrant après-ski culture.

"We are proud that our ski areas will serve as the base for this special event, allowing us to present our wonderful ski region to a global audience during the WEF," said Vidal Schertenleib, CEO of Davos Klosters Mountains.

davos